Ports & Harbors - Publications
WASHINGTON PORT COMMISSIONER:
A Briefing Paper for New Commissioners
Thomas J. Dowd
You, as a port commissioner, are responsible for
both the current
operations and future direction of your port. This public policy
task is both complex and challenging and requires considerable
leadership skill.
This paper is addressed primarily to newly elected
commissioners,
but may also be of interest to experienced commissioners and staff.
It provides an overview and some basic information about the responsibilities
of a port commissioner and discusses the importance of efficient
and effective port management. It also provides information on
planning, policy development, and management techniques that you
can use to improve your performance as a commissioner.
The Starting Point
First, you must understand your legislated authority
and powers
of your port. The legal authority of your port is established in
Chapter 53 of the Revised Code of Washington (RCW). The powers
of Washington ports are described in RCW 53.08. This information
should be available from the port's executive director/manager.
Second, you must know the mission statement, goals and objectives,
and general
operating policy of your port. Developing a port mission statement, goals/objectives,
and general operating policy is the responsibility of each port commission. These
documents should be available from the president or secretary of your port commission
or the executive director/manager. Sometimes this information is included as
part of the port's handbook for commissioners.
Basic Commission Functions
Planning
The basic function of a port commissioner is to help plan the
port's future and
then guide the port's activities in that direction. Planning is an essential
activity for your port, yet it is often overlooked because it is hard work, time-consuming,
and competes directly with other management activities. Planning is important
because it enhances the ability of the port to adapt to changing conditions.
It reduces the chance of lost opportunities, since a long lead time is now the
rule rather than the exception for most of the port's major projects/activities.
Planning minimizes crisis in management situations.
Planning is a process that involves the port commission, the
executive director/manager, the port's staff, customers, and citizens/voters.
Planning begins with the creation of a Mission Statement and is
followed by the
development of broad but quantifiable goals and objectives for your port. All
too often, a lack of direction by a port commission can be traced to the absence
of a Mission Statement and stated port goals and objectives. Successful development
of a Mission Statement and port goals and objectives will be the direct result
of a joint effort by the port commission and the executive director/manager to
identify the major activities of the port for the future.
In the planning process, the port should address the following questions:
- What community needs can your port address?
- What potential opportunities are available to your port?
- Which opportunities are consistent with your port's physical, environmental,
and economic limitations?
- Which opportunities are within the power and authority of your port? What are the important
impacts of feasible alternatives?
- What opportunities should be pursued?
From this question, study, and analysis process comes the Mission
Statement,
and quantified goals and objectives of your port. An example of a port goal might
be to develop an 80-acre, light industrial park by 1995, or to add 100 moorage
spaces to the marina by 1996. Such quantifiable goals permit your commission
to determine if the port is making progress toward achieving its goals.Policy
After port goals and objectives are identified, the commission must
develop strategies
or the policy for implementing these goals. Policy is nothing more than a well-thoughtout
statement of the method or general approach to achieve an objective. In other
words, policy is an effective way of defining boundaries of acceptable action
in pursuit of objectives. An example of a policy for a port seeking to promote
development of a large industrial park might be to limit promotional activities
to 10 percent of the port budget.
To be effective, you must not only develop port policy, but
formalize it in writing
and distribute it to all with decision-making authority. Policies must be evaluated
often to see that they are leading to goal attainment. If not, they should be
modified.
Port policy simplifies decision-making. It can be compared to a
road map to be
followed to a given destination. Policy helps clarify the thinking of all and
facilitates consistent decisions. It replaces doubt with certainty and transforms
an objective into a cause.
Considering Strategic Planning For Your Port," a paper in the Washington
Sea Grant "Port Management Series," provides additional information
on how a port commission can implement its planning and policy responsibilities.
Management Techniques
Besides planning and policy development functions, port
commissioners face a
variety of other tasks. Successfully handling this workload requires good management
techniques. Some of the more important ones are discussed here. These techniques
can lead to more efficient use of your limited time and to better and more informed
decisions.
Sticking To Your Job
Commissioners often want to get involved in every activity of their
port district,
but not everything needs port commission input and! or action. Port commissioners
should not micro-manage the port. The day-to-day management of the port is the
executive director's/manager's responsibility. To have an efficiently run port,
the commissioners must learn to delegate responsibility and respect delegated
authority. Let the executive director/manager and port staff function in their
areas of authority. Do not meddle in their affairs. Spend your time working on
your areas of responsibility. Make sure you are getting your job done at the
policy level.
Setting Priorities
Not every issue needs your or the port commission's immediate
attention. Simply
stated, some issues are more important than others. Manage your limited time
by first establishing a set of priority issues for your port and then seeking
to resolve each issue based on its importance. Priorities should be reevaluated
whenever new issues emerge or conditions change.
Establishing priorities contributes to better overall decision-
making. It gives important order to a complex management task and is a starting point for action.
Doing Homework
Few people have the ability or luck to be right much of the time
without a full
understanding of the problems that face them. Preparation prior to commission
meetings is the key ingredient to successful commission action. Never fail to
do your homework; if you do, it will show. Plan your time so you can prepare
adequately. Seek answers from your fellow commissioners and the executive director/manager
on any areas that you are unsure of or do not understand!
Communicating
A key factor in effective port management is communications. The
linkage is a
two-way system! The executive director/manager must communicate with the commissioners
on a regular basis between formal commission meetings, and commissioners must
communicate with the executive director/ manager between formal commission meetings.
This latter linkage is extremely important since commissioners obtain information
from constituents and others who may not be likely to communicate directly with
the executive director/manager.
Obtaining Additional Input
As a port commissioner, you need to recognize your limitations. No
one person
has all the information and insight to make the right decision all of the time.
Getting things done right and on time often requires added resources. You can
increase your ability to resolve issues by working closely with the executive
director/manager and his/her staff, citizen groups, and other interested parties.
Often, the study of an issue by an assembly of interested people results in a
more informed decision. Commissioners must take full advantage of opportunities
to work with others when studying and analyzing an issue.
In order to function effectively, external/ advisory committees
must know specifically
what they are to do and when they must complete their task. In order to maintain
communications with the commission and to ensure timely completion of committee
activities, a single commissioner should be an ex-officio member of each committee.
Commissioners, when working with appointed committees, must use their own role
wisely as elected officials and should strive to make maximum use of the external/advisory
committee's expertise.
It is important to remember that the commission will make the
ultimate decisions, taking into account the well-being of the entire port; the external/advisory
committee's role is to advise the commission.
Following Through
Good intentions are the beginnings of action. Follow-through makes
it happen.
Many times commissioners are well-motivated, but they do not follow through,
push for action, or move for closure; therefore, nothing happens. The onus for
action always remains with the port commissioner. Exert your leadership and personally
follow issues through to action.
Conclusion
In order for any port to function at peak efficiency, there must be
a teamwork
relationship between the commission and the executive director/manager and among
the commissioners themselves. These teamwork relationships are critical!
Port commissioners are required to make informed decisions about
many complex
issues. The position of port commissioner is both difficult and challenging.
To be successful, you must quickly and clearly perceive what you personally and
corporately can and cannot do. You must understand the legislative authority
of the commission and powers of the port, know the port's mission, goals and
objectives, and the general operating policy. You must recognize that planning
and policy development are the basic functions of the port commission and then
diligently work at those tasks.
As a commissioner, you can improve your management effectiveness
by: delegating
responsibility and respecting delegated authority, establishing priorities, obtaining
additional input to resolve issues, sticking to your job, doing the necessary
homework, and following through. These aids to management can make your term
in office both productive and personally satisfying.
A portion of the information presented in this paper has been
adopted from an
earlier publication, "Oregon Port Commissioners: Suggestions for Effective
Port Management" (Oregon State University Extension Service circular 976)
with the kind permission of Oregon State University.
About the Author
Thomas J. Dowd, FCIT, is a Sea Grant Port
Industries Specialist and Affiliate Professor (Port'Marine Transportation Management) with the School of Marine Affairs at the University of Washington.
Support for publication of this report was provided in part by grant number NA89AAD-SGO22,
project A/FP- 7 (Marine Advisory Services) from the National Oceanic and Atmospheric
Administration to the Washington Sea Grant Program.
No part of this publication may be reproduced in any form without written permission
from Washington Sea Grant.
Other Port-related Publications
Port Management Control System: A Simplified Decision-making tool
by Thomas J. Dowd
WSG-AS 83-2
Container Terminal Leasing/Pricing Methods and Their Economic Effects
by Thomas J. Dowd
WSG-AS 84-2
Considering Strategic Planning for Your Port?
by Thomas J. Dowd
Container Terminal Productivity: A Perspective
by Thomas J. Dowd and Thomas M. Leschine
WSG-AS 89-5
Port Capital Investment Decision-making: A Process
by Thomas J. Dowd and Candace Jonson
WSG-AS 91-23
For information about these and other marine related publications, request a
catalog from:
Washington Sea Grant
3716 Brooklyn Ave. N.E.
Seattle,WA 98105
Washington Sea Grant Program are services are available to all without discrimination.
|